Is Podcast Advertising Effective?
Podcast advertising is a highly effective way to reach desired audiences within an engaging medium that helps brands stand out.
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Better CTV Ad Placements and Engagement
Utilize CTV/OTT premium streaming channels along with direct response tactics to reach desired audiences and enhance return on ad spend.
IP Tracking, Influenced Traffic, and Audience Analytics
Utilize IP based tracking pixels to provide insights on paid media performance, audience analytics, and influenced website engagements.
Search Focused Ad Targeting
Search Focused Ad Targeting allows advertisers to utilize keywords and phrases to serve visual ad messaging to desired audiences.
The Best Approach to Reach Students with Digital Advertising
Marketing to students for college enrollment requires an omnichannel approach that delivers messaging across multiple channels and mediums.
Infographic: Podcasts, Connected TV, and Streaming Audio Advertising Evolution
Infographic detailing the evolution of podcast, Connected TV, and streaming audio advertising mediums from their early days up to today.
Programmatic Digital Out Of Home Advertising
Digital Out of Home Placements served programmatically and reaching desired audiences across thousands of billboards & screens nationwide.
Digital Advertising & On-Campus Student Attribution
Measure the effectiveness of digital advertising for higher ed enrollment with actual on-campus student attribution and analytics.
Infographic: 6 Ways to Advertise Without Cookies
Infographic on the top 6 ways to effectively utilize digital advertising without cookies and 3rd party audience data.
Geofencing and Custom Audience Targeting
Geofencing through the Manicz Media platform allows for more precise targeting and development of powerful audience insights.
Biden Administration Plans to Support Healthcare New Hires
The Biden Administration is looking to support healthcare hiring in local communities, digital outreach can help reach the right candidate.
Foot Traffic Attribution for Digital Ad Campaigns
Foot traffic attribution tracking to determine the effectiveness of digital advertising to drive in-person visitation.
Top 5 Cookieless Digital Ad Targeting Solutions
Top five cookieless digital advertising targeting methods that do not rely on 3rd party data while respecting consumer data and privacy.
Digital Advertising Cadence Messaging
Cadence Messaging allows advertisers to reach desired audiences in specific messaging sequences and across the entire digital ecosystem
Digital Media Partnership FAQ
When looking for a digital advertising partner there are many questions freqently asked to determine the best fit for digital advertising.
Alternatives to Facebook Advertising
With many brand moving away from Facebook Advertising, Manicz Media offers many alternatives and audience data solutions.
What to do Now that Apple Blocked Ad Personalization
Apple announced that it will make changes to the way data is collected and make digital ad serving much more difficult.
Infographic: Digital Advertising Solutions and The Audience Awareness Funnel
A breakdown of many commonly used digital advertising solutions and their place in the audience awareness funnel.
Geohistorical Ad Targeting
Target audiences based on their historical location data and serve advertising that is highly relevant and that generates more demand.
Future Proof Ad Campaigns and Prevent Wasted Ad Spend
Limit wasted ad spend and "future proof" campaigns from data regulation & cookie limitations. Data targeting & DMP to reach ideal audiences.